About Us

About Us

Since its inception in 2014 Agritrade has been growing into a large and respected agribusiness, geographically it is servicing an area of 7.5 million hectares.

Agritrade is a comprehensive agricultural business with innovative structures for unlimited growth in Africa. The Group is a preferred employer, has a fully integrated supply channel and use innovative and technologically-advanced systems and procedures that make it a market leader and trend leader in the agricultural business. It also holds the promise of service excellence and delivering superior products.
Agritrade invested in the agricultural value chain, providing appropriate agricultural production inputs, services and market access in an integrated manner, in partnership with producers and with excellent customer service and dynamic, innovative staff value is added for customers and a return is guaranteed for shareholders.


  • Corporate Vision & Profile




“Strategic planning is worthless— unless there is first a strategic vision.” — John Naisbitt, Author of “Megatrends”





To create sustainable welfare for participating stakeholders within the food supply chain as an agri-business.


To be the agri-leader in the food value chain, and ensuring sustainability for farmers with value adding to their farming operation and products, by innovating the marketing platform of their products.


We generate market-oriented business solutions in agri- and food supply in an entrepreneurial way, characterised by:

  •  innovation
  • dynamic leadership
  •  energetic execution
  •  ownership

backed by established and new trademarks.


  • Teamwork
  • Integrity (including transparency)
  • Human dignity (People focus/centered)
  • Accountability
  • Commitment
  • Innovation (new)